We used two aspects of the Marketing Toolkit developed by the Washington State Conservation Commission and several members of our conservation community, plus an interesting article about painting with soil colors.

Marketing Kit

You can find the WSCC Marketing Toolkit at https://www.scc.wa.gov/cd/marketing-toolkit. At that link, visit the Branding tab and the Messaging tab.

Painting with soil

An article in the Smithsonian Magazine about painting with soils illustrated a range of earth tones. We selected a brown color to reflect our interest in soil. Find that article at https://www.smithsonianmag.com/science-nature/meet-western-soil-scientists-using-dirt-make-stunning-paints-180976796/.